Olive oil and longevity
While modern habits shift, the traditional lifestyle of Cilento's elderly proves that true wellness starts with simple, whole foods and authentic extra virgin olive oil.
Why the World's Oldest Inhabitants Don’t Count Calories—They Just Drizzle Extra Virgin Olive Oil
The Cilento region in Southern Italy is notable for the longevity of its inhabitants, with a high number of centenarians. This phenomenon has been linked to their traditional Mediterranean diet, which is rich in vegetables from their own gardens, their own olive oil, and limited meat consumption. They also historically consumed small portions and avoided processed foods. American physiologist Hanssel Keys observed the low rates of heart attacks in Cilento, leading him to study and name the Mediterranean diet. Using olive oil often naturally leads to adopting Mediterranean diet principles because many recipes that feature it are typical of this healthy dietary pattern. OlioGorrasi is a producer in Cilento that has been making high-quality 100% Italian extra virgin olive oil since 1798, maintaining a tradition of quality and direct-to-consumer sales. The health of Cilento's elderly, characterized by good health indicators and a lack of diabetes, contrasts with the increasing obesity in the younger generations, highlighting the benefits of their traditional diet centred around whole foods (like our pasta) and olive oil.

